Marketing for an app should start long before it is released. You have to create excitement and buzz over the course of the months leading up to launch. When it finally makes its first appearance, people will rush to app stores to download their copy and tap into the endless sea of features it offers.
When you want to market an app that is still in the making, one of the best tools at your disposal will be your landing page or app-focused website. In this article, I’ll tell you all you need to know about landing pages, including the benefits and tools that can help you develop one quickly.